Horry County · Philadelphia · Montgomery · Lancaster · Greenville
| Size | Low Season Nightly | Peak Nightly | Occupancy | Est. Annual Revenue | Tier |
|---|---|---|---|---|---|
| Studio / 1BR | $90–$130 | $160–$220 | 65–72% | $22K–$35K | High Volume |
| 2 Bedroom | $140–$200 | $240–$340 | 60–68% | $32K–$52K | Sweet Spot |
| 3 Bedroom | $200–$280 | $340–$500 | 55–65% | $42K–$70K | Family |
| 4 Bedroom | $280–$400 | $500–$750 | 50–60% | $55K–$90K | Group |
| 5+ Bedroom | $380–$550 | $700–$1,200 | 45–58% | $65K–$120K+ | Luxury |
| Factor | North Myrtle Beach | Golden Mile / Boardwalk | Surfside Beach |
|---|---|---|---|
| Best For | ROI / Investors | Premium Revenue | Families / Low Competition |
| STR Regulations | Permissive | Stricter | Permissive |
| Competition Level | Moderate | High | Low |
| Entry Price | Mid ($300K–$600K) | High ($400K–$1M+) | Lower ($250K–$500K) |
| Guest Profile | Families, couples, golf | Resort vacationers | Families, pet owners, repeat |
| Off-Season Demand | Golf / Snowbirds | Events / Weekends | Steady Shoulder |
| Peak Premium | +40% July | +50% July | +35% July |
| Period | Months | vs. Baseline | Min Stay | Key Demand Driver | Priority |
|---|---|---|---|---|---|
| Deep Off-Season | Jan–Feb | –35 to –45% | 2 nights / 30+ nights | Golf, snowbirds, remote work | Fill Calendar |
| Early Spring | March | –12 to –20% | 2–3 nights | Spring breakers, golf | Build Momentum |
| Spring Break Peak | Mid-Mar – Mid-Apr | +20 to +35% | 4–7 nights | Families, groups | Maximize Rate |
| Shoulder Spring | Late Apr – May | +5 to +10% | 2–3 nights | Bike Week, golf, couples | Strong Volume |
| Summer Peak | Jun–Aug | +30 to +52% | 3–7 nights | Family beach vacations | Top Dollar |
| Shoulder Fall | Sep–Oct | –10 to –15% | 2–3 nights | Fall Bike Week, golf | Strong Volume |
| Early Off-Season | Nov–Dec | –25 to –40% | 2–3 nights | Thanksgiving, Xmas, golf | Target Events |
Montgomery County sits in Philadelphia's western suburbs, anchored by the King of Prussia retail corridor, the prestigious Main Line communities, and a dense pharma/biotech business corridor (AstraZeneca, GSK, Merck all headquartered here). This creates year-round corporate demand that buffers against seasonal swings — a key advantage over purely leisure markets.
| Area | ADR Range | Occupancy | Est. Annual Rev | Profile |
|---|---|---|---|---|
| King of Prussia | $140–$185 | 55–62% | $28K–$42K | Corporate |
| Wayne / Main Line | $165–$230 | 52–60% | $32K–$52K | Affluent Leisure |
| Conshohocken | $130–$175 | 58–65% | $30K–$46K | Mixed |
| Blue Bell / Lansdale | $115–$155 | 50–58% | $22K–$34K | Suburban |
| Season / Period | Months | Pricing vs. Baseline | Key Demand Driver | Strategy |
|---|---|---|---|---|
| Summer Peak | Jun–Aug | +15–25% | Leisure, staycations, Philly overflow | Minimum 3 nights, max rates |
| Fall Business | Sep–Nov | +10–20% | Corporate, pharma conf. season | Weeknight discounts, monthly rates |
| Spring | Mar–May | Baseline | Weddings, graduations, visitors | Event premium pricing |
| Winter Off-Season | Dec–Feb | –15–25% | Holiday travel, slow corporate | Month-long discounts, remote workers |
Philadelphia is the 6th largest US city and draws 46 million visitors annually. Its rich colonial history, world-class museum district, thriving food scene (Reading Terminal Market, Italian Market), and easy Amtrak access from NYC and DC make it a strong STR market. The city has moderate ADRs relative to NYC but significantly more affordable entry prices.
| Neighborhood | ADR Range | Occupancy | Est. Annual Rev | Profile |
|---|---|---|---|---|
| Old City | $145–$195 | 62–70% | $32K–$50K | Tourist Hub |
| Rittenhouse Square | $165–$230 | 60–68% | $36K–$56K | Premium |
| Fishtown | $120–$165 | 58–66% | $26K–$40K | Trending |
| Northern Liberties | $110–$155 | 55–62% | $22K–$34K | Growing |
| University City | $100–$140 | 55–62% | $20K–$32K | Academic |
| Period | Months | Pricing vs. Baseline | Key Driver | Strategy |
|---|---|---|---|---|
| Fall Peak | Sep–Nov | +20–35% | Eagles/Phillies season, Flower Show, fall tourism | Min 2–3 nights weekends, event premiums |
| Summer | Jun–Aug | +15–25% | Family tourism, Liberty Bell, museums | Longer min stays, target families |
| Spring | Mar–May | +5–15% | Flower Show (Mar), graduations, Cherry Blossoms | Weekend premium pricing |
| Holiday / NYE | Dec | +20–30% | Mummers Parade (Jan 1), holiday market | Short min stays, premium NYE rates |
| Winter Slow | Jan–Feb | –20–30% | Post-holiday lull | Long-stay discounts, remote worker targeting |
Lancaster County is one of Pennsylvania's most distinctive STR markets — a blend of historic downtown Lancaster City with the famous Amish Country countryside. Its proximity to Philadelphia (~70 miles), NYC (~3 hours), and DC (~2.5 hours) drives strong weekend getaway demand. Farm stays, agritourism properties, and charming row homes in Lancaster City all perform well with different guest profiles.
| Area | ADR Range | Occupancy | Est. Annual Rev | Profile |
|---|---|---|---|---|
| Lancaster City (Downtown) | $130–$200 | 55–65% | $26K–$42K | Food / Culture |
| Amish Country (Bird-in-Hand/Intercourse) | $120–$220 | 50–62% | $22K–$45K | Agritourism |
| Lititz | $120–$175 | 52–60% | $22K–$36K | Charming Town |
| Strasburg | $110–$160 | 50–58% | $20K–$32K | Railroad Tourism |
| Period | Months | Pricing vs. Baseline | Key Driver | Strategy |
|---|---|---|---|---|
| Summer Peak | Jun–Aug | +20–35% | Family tourism, Amish Country visits, farm stays | Min 2 nights, max rates on farm properties |
| Fall Harvest | Sep–Oct | +15–25% | Leaf peeping, harvest festivals, Fairmount season | Weekend minimums, foliage premium |
| Christmas Season | Nov–Dec | +10–20% | Lititz Christmas Market, Holiday Markets, NYE | Lititz area properties can command peak rates |
| Spring | Mar–May | Baseline | Spring blooms, Amish Country reopening | Dynamic pricing, weekend focus |
| Winter Low | Jan–Feb | –25–35% | Post-holiday lull | Monthly rates, remote worker discounts |
Greenville SC has been one of the fastest-growing cities in the Southeast for the past decade. Its vibrant downtown (Falls Park on the Reedy, Main Street restaurant row, Swamp Rabbit Trail), proximity to the Blue Ridge Mountains, and booming corporate base (BMW, Michelin, GE both have major Upstate SC operations) create a strong mix of leisure and corporate STR demand. Entry prices remain very affordable compared to coastal SC.
| Area | ADR Range | Occupancy | Est. Annual Rev | Profile |
|---|---|---|---|---|
| Downtown / Augusta Rd | $155–$220 | 60–68% | $34K–$52K | Tourism Hub |
| North Main / Hampton Heights | $140–$195 | 58–65% | $30K–$46K | Trendy/Growing |
| Travelers Rest | $130–$200 | 54–62% | $26K–$44K | Nature/Outdoor |
| Simpsonville / Fountain Inn | $115–$155 | 52–60% | $22K–$34K | Corporate/Suburban |
| Period | Months | Pricing vs. Baseline | Key Driver | Strategy |
|---|---|---|---|---|
| Spring Peak | Apr–May | +20–35% | Artisphere Festival (May), BMW Charity Pro-Am, Cherry Blossoms | Min 3 nights for Artisphere weekend, max rates |
| Fall Peak | Sep–Oct | +15–28% | Fall foliage, Blue Ridge hikes, craft beer festivals | Weekend minimums, outdoor amenity emphasis |
| Summer | Jun–Aug | +10–18% | Downtown tourism, outdoor activities, corporate travel | Steady bookings, competitive pricing |
| Holiday / Christmas | Nov–Dec | +8–15% | Holiday markets, family gatherings, Reedy River Falls lights | Moderate premium, longer minimum stays |
| Winter Low | Jan–Feb | –15–25% | Post-holiday, slow season | Corporate extended stay discounts, remote worker rates |
| Period | Months | vs. Baseline | Min Stay | Key Demand Driver | Priority |
|---|---|---|---|---|---|
| Deep Off-Season | Jan–Feb | –20 to –30% | 2 nights / 30+ nights | Corporate stays, remote workers | Fill Calendar |
| Early Spring | March–April | Baseline | 2 nights | Corporate, spring visitors | Steady Volume |
| Graduation Season | May | +25 to +50% | 3–4 nights | Villanova, Haverford, Bryn Mawr | Maximize Rate |
| Wedding / Summer | Jun–Aug | +15 to +25% | 2–3 nights | Weddings, leisure, corporate | Top Dollar |
| Fall Business | Sep–Nov | +10 to +20% | 2 nights | Pharma conferences, Eagles season | Strong Volume |
| Holiday Season | Nov–Dec | +15 to +30% | 3–5 nights | Thanksgiving, Christmas, NYE | Target Events |
| Period | Months | vs. Baseline | Min Stay | Key Demand Driver | Priority |
|---|---|---|---|---|---|
| Deep Off-Season | Jan–Feb | –25 to –35% | 2 nights / 30+ nights | Medical travel, remote work, Flower Show | Fill Calendar |
| Flower Show | Late Feb / Mar | +30 to +50% | 3–5 nights | Biggest winter event — price at peak | Maximize Rate |
| Spring | Apr–May | +15 to +25% | 2–3 nights | Tourism, graduations, Cherry Blossoms | Strong Volume |
| Summer Peak | Jun–Aug | +20 to +35% | 2–4 nights | Family tourism, July 4th (massive) | Top Dollar |
| Fall Peak | Sep–Nov | +20 to +35% | 2–3 nights | Eagles season, fall tourism, Restaurant Week | Top Dollar |
| Holiday Season | Nov–Jan 1 | +25 to +40% | 3–5 nights | Thanksgiving, Christmas, Mummers Parade | Maximize Rate |
| Period | Months | vs. Baseline | Min Stay | Key Demand Driver | Priority |
|---|---|---|---|---|---|
| Deep Off-Season | Jan–Feb | –25 to –35% | 2 nights / 28+ nights | Remote workers, extended stays | Fill Calendar |
| Early Spring | March–April | –5 to +10% | 2 nights | Amish Country reopening, spring blooms | Steady Volume |
| Spring Peak | May | +15 to +25% | 2–3 nights | Thomas Train, Kitchen Kettle Fest, graduations | Strong Volume |
| Summer Peak | Jun–Aug | +25 to +40% | 2–3 nights | Family tourism, farm stays, Amish Country | Top Dollar |
| Fall Harvest | Sep–Oct | +20 to +35% | 2–3 nights | Foliage, harvest festivals, apple picking | Top Dollar |
| Christmas Season | Nov–Dec | +20 to +50% | 2–4 nights | Lititz Christmas Market, holiday tourism | Maximize Rate |
| Period | Months | vs. Baseline | Min Stay | Key Demand Driver | Priority |
|---|---|---|---|---|---|
| Deep Off-Season | Jan–Feb | –15 to –25% | 2 nights / 30+ nights | Corporate stays, remote workers, arena events | Fill Calendar |
| Early Spring | March–April | +5 to +15% | 2 nights | Corporate, outdoor recreation ramps up | Steady Volume |
| Spring Peak | May | +30 to +60% | 3–4 nights | Artisphere (highest demand weekend of year) | Maximize Rate |
| Summer | Jun–Aug | +10 to +20% | 2–3 nights | Downtown tourism, Swamp Rabbit, corporate | Strong Volume |
| Fall Peak | Sep–Oct | +20 to +35% | 2–3 nights | Foliage, Clemson football, BMW Pro-Am | Top Dollar |
| Holiday Season | Nov–Dec | +10 to +30% | 2–4 nights | Thanksgiving, Christmas lights, arena shows | Target Events |